Let Us Help You Climb The Rankings

Search engine marketing is another term for ‘SEO’ or ‘search engine optimization’. Either way, it deals with the process of gradually climbing the rankings of Google and other search engines so that you can build your audience and start directing more targeted traffic to your site that is actually searching for what you’re offering.

Search engine marketing offers fantastic ROI for businesses and webmasters. Once you’ve put in the ground work, you will have built a stable foundation that will ensure great visibility on the SERPs (Search Engine Results Pages) which will in turn steadily drive traffic to your site for years to come.

Proven SEO Practices!

At Ray Smith we are absolutely committed to doing things the right way. Our SEO practices have been proven to get results time and again while focusing on quality content and readability. We work with each client in order to provide a tailor made strategy that works within their budget and then we work tirelessly to execute that plan with precision. We have been providing SEO services for years now and always stay on top of the most recent updates and changes to ensure we’re right at the cutting edge.

What’s more, we offer complete transparency and communication at every step of the way. We never leave clients in the dark and ensure that you always know precisely what we’re doing to help you get to number one.

What Is Good Search Engine Marketing?

When choosing your search engine marketing provider it’s important to be careful who you choose to go with. Search engine marketing is a very exact science and when done incorrectly it can cause more harm than good.

The key thing to remember is that Google wants to make sure that its users are able to find the kind of great content and services that they’re actively looking for. That means they want to try and remove the low quality sites from their results and bury the webmasters and companies that use ‘spam’ techniques to climb the SERPs.

In the past, you could effectively get to the top of Google by simply cramming your content with the same keyword over and over again and posting your link on as many sites as possible. But Google is constantly improving its algorithms and always refining the way it finds the best content. If you follow these same practices today – which some SEO companies still do – then you will end up getting penalized and removed entirely from the results.

Instead, the key is to focus on delivering high quality content to the readers, while at the same time making sure that Google is able to find and recognize that content for what it is. That means using LSI optimized keywords, it means building links on high quality blogs and sites across the net and it means creating sites that are highly optimized in terms of mobile compatibility and page load times.

This is how you do search engine marketing right. This is how you build success that will last and that is future proof against future algorithm changes.

To start your search engine marketing analysis get in touch.

SEO the websites lifeblood.

Onsite Search Engine Optimization.

Good websites should have SEO baked into every word, image and piece of code. If you build it right from the beginning it is much easier to keep your site on the top listings of all the search engines.

It is still not easy, Google is a fickle beast, they keep changing the rules and what worked last year will get you banned this year so it is an uphill struggle to keep on top of the latest algorithms and trends. Today the must do list includes;

  • Relevant content 
  • Inbound links
  • Social interest
  • Content keywords
  • Open Graph
  • Error pages
  • Stysheets

We have invested in tools and web-services  to help us test the quality of site SEO. If you already have a website you can run a free test on a limited number of pages using “Sitebeam“. If you are shocked at the results give us a call on 01368 860800 or contact us and we can do a more in depth (up to 250 page) test and offer solutions to get your website up to scratch for a small fee. Of course all our websites are built using this tool and an overall score of over 7.7 is often achieved however as part of our monthly service we are constantly checking and tweaking the sites to stay up there.

Silktide Sitebeam website testing tool

 

Offsite Search Engine Optimization.

If you already have a website that is not performing  we can Guarantee to get you on the first page of Google for relevant keywords using our offsite SEO practices. The majority of people searching never go past the first page of results, you need to be on the first page. How can we guarantee this? Simple, we will agree a fee to get your site on the first page of Google which you only pay when we deliver. No first page, no pay, how can you lose?

Even if you have no website we can get you customers from the internet using SEO. When ever a potential customer searches for services or products that you offer in your aria, your company name should be at the top of the list.

Contact us today or telephone 01368 860800 for expert SEO

Website analytic information

“Google” and “Bing” analytic integration and monthly reports are available when we build your site. If you have the time you will be able to log in and see how your site is doing. We also offer this monthly service where we will change or tweak the site SEO in webmaster tools to make improvements where necessary. We can also arrange a Pay per click advertising campaign to kick start the traffic to your new site. You can set the monthly budget and we will administer it sending your reports etc, you can stop or increase your campaign at anytime.

Web Analytics from Google