Let Us Implement Email Marketing For You
Email marketing as one of the top strategies a local business can use to increase profits. You have two options, learn how to drive the complicated auto responder software or allow us to take care of everything. Why not join our list and always be informed
Why e Mail Marketing?
Email marketing allows you to reach your audience whenever you want and directly in their inbox. It’s highly personal and direct and as a result it tends to facilitate the sale of those ‘big ticket’ items much more effectively, the audience you’re reaching is going to be very engaged and much more likely to buy from you.
We can set up an account for you with an auto responder and make opt in forms on your website for you to collect email addresses then once a month or as frequently as you like we can send out broadcasts to your audience. All you have to do is create the email content and send it to us for processing.
Still not convinced? Then consider the following statistics:
- Email marketing has a ROI of 4,300%
- 91% of potential customers check their email daily
- When surveyed, most companies rank email marketing as more profitable than any other form of web marketing – including direct marketing, social media or PPC
- 1/3rd of consumers will open emails based on the headline alone
- 66% of consumers over the age of 15 have bought at least one item as the direct result of an email campaign
What Makes Great Email Marketing?
Convert Your Audience
The most important part of email marketing campaign is the quality of the list. It’s not enough to simply send out emails to any and all email addresses you can find – instead you need to focus on capturing the emails of people who perfectly match your target demographic. These are people who are interested in what you have to sell, who have the available funds and who read emails. Most importantly, these are people who you have already built a relationship with and who are receptive to your message.
Also crucial is the quality of the emails themselves. You need to ensure that your messages are getting opened rather than ending up in the trash, and you need to ensure that those messages are delivering value so that your future emails get opened to. Most of all, you need effective calls to action when it matters so that you can convert your audience into paying customers. Let Ray Smith Marketing help you
Get in touch today and we’ll discuss the process with you in more detail and provide a completely free price quote..
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